Konica Minolta has long been a leading company in photo imaging business covering wide range of imaging from input to output. In addition, we have provided inspiring products and services by fusing our unique technologies.
In camera business, we have expanded picture-taking opportunities by developing innovative technologies such as the world’s first autofocus cameras. In 1962, our camera, well-accepted for its high reliability, boarded on the US’s first manned spaceship “Friendship 7.” Also, ever since introduction of the world’s first body-integral autofocus SLR camera, Maxxum/Dynax series, in 1985, SLR cameras have become more popular among picture-takers, and we have succeeded in selling 16 million units of interchangeable lenses since then.
However, in today’s era of digital cameras, where image sensor technologies such as CCD is indispensable, it became difficult to timely provide competitive products even with our top optical, mechanical and electronics technologies.
In photo business, represented by the silver-halide photography such as color film and color paper, we have produced Japan’s first photographic paper in 1903, and Japan’s first color film in 1940, thus pioneering joy of photography for more than a century. In 1984, we introduced the world’s first compact washless photofinishing system known as a minilab system. The minilabs contributed to the expansion of worldwide photographic market by making photos closer to consumers and amazingly shortening delivery time.
However, traditional silver-halide photographic market is shrinking astonishingly by the surge of the worldwide digitization. In such a changing world, profits for camera and photo businesses worsened in recent years, and it became necessary to drastically reform business structure for the further growth of Konica Minolta. Ever since we decided and announced restructuring guidelines of our businesses on November 4, 2005, we have been considering practical and detailed plan, and we would like to announce our decision made today as follows:
Key features and specifications: 10.2 million effective pixels (10 Megapixel) APS-C size CCD Sensor •Anti-dust protection system •Super SteadyShot in camera body (switchable) •Dynamic Range Optimiser •BIONZ Image Processing Engine •Maximum sensitivity: 1600 ISO equivalent
•2.5” 230K pixel Clear Photo LCD Plus Screen with AR coating and Clear Processing for image review and function navigation
•Compatibility with Sony α-mount system lenses, including Sony G lens and Carl Zeiss optics
•Bright Optical Viewfinder with Spherical Acute Matte screen, 20mm eye relief, 0.83x magnification, dioptre adjustment and EyeStart Autofocus.
•High-speed Autofocus with 4 focus modes: Single-shot AF; Direct Manual Focus; AF Automatic; AF Continuous
•Ultra wide AF area with 9 local focus points and central cross-hair sensor •Centre-weighted, Spot and 40-segment honeycomb pattern metering mode •Depth of Field preview
•Mode Dial for one-touch selection of exposure shooting modes: AUTO; Programme; Aperture Priority; Shutter Priority; Manual; plus 6 Scene Modes (Portrait, Landscape, Macro, Night View, Sunset, Sports / Action)
•White Balance adjustment: AWB and 6 preset WB modes with manual colour correction, Colour temperature manual selection with additional 19-step magenta/green compensation, Custom setting
•High Speed Continuous Advance Shooting up to 3 fps